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Joy and Fun at Prime Supermarket with Ambassadors Danielle and Lawrence- Purple Tea great hit among shoppers

7/23/2019

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​Asia Farm Ambassadors Danielle Gan and Lawrence Hiew brought many deals to shoppers at Prime Supermarkets last weekend.

Following the success of Purple Tea promotions around Singapore, the artistes this time round were tasked to raise awareness for the introduction of Asia Farm Purple Tea into Prime Supermarket.

The campaign that day consists of 4 different Prime Supermarkets and the artistes were at each location for flash mob of an hour, bringing great deals, interesting game and attractive prizes for shoppers. The two artistes were divided into 2 teams, and each made appearance at 2 outlets.
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​More than 800 audiences were present at the 4 locations to witness the campaign's prize winners and also supported Asia Farm anchor products Green Leaves Fruit Juice and I&Joy Puddings. Interestingly, many lucky winners were cash Angbaos pick out by toddlers and young children. Happy children, happy parents. 

Shoppers and managers of Prime Supermarkets liked the idea of the quick flash campaign method as they were effective and engaging.

Stay tune for Asia Farm list of Facebook pages- Purple Tea, Green Leaves Fruit Juice and I&Joy, for more updates on their next expedition.
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